{"id":9173,"date":"2025-09-24T23:13:28","date_gmt":"2025-09-24T20:13:28","guid":{"rendered":"https:\/\/www.econ.uoa.gr\/?post_type=course&p=9173"},"modified":"2026-04-17T14:31:42","modified_gmt":"2026-04-17T11:31:42","slug":"mgt470-%ce%b8%ce%b5%cf%89%cf%81%ce%af%ce%b1-%ce%ba%ce%b1%ce%b9-%cf%83%cf%84%cf%81%ce%b1%cf%84%ce%b7%ce%b3%ce%b9%ce%ba%ce%ae-%cf%80%ce%bf%ce%bb%cf%85%ce%b5%ce%b8%ce%bd%ce%b9%ce%ba%cf%8e%ce%bd-%ce%b5-2","status":"publish","type":"course","link":"https:\/\/www.econ.uoa.gr\/en\/course\/mgt470-%ce%b8%ce%b5%cf%89%cf%81%ce%af%ce%b1-%ce%ba%ce%b1%ce%b9-%cf%83%cf%84%cf%81%ce%b1%cf%84%ce%b7%ce%b3%ce%b9%ce%ba%ce%ae-%cf%80%ce%bf%ce%bb%cf%85%ce%b5%ce%b8%ce%bd%ce%b9%ce%ba%cf%8e%ce%bd-%ce%b5-2\/","title":{"rendered":"MGT470 - Theory and Strategy of Multinational Enterprises (semester 8)"},"content":{"rendered":"

Course Description<\/strong><\/p>\n

\n
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COURSE CATEGORY:<\/strong>\u00a0Thematic Modules Course and Free Choice Course<\/p>\n

COURSE TITLE:\u00a0<\/strong>Theory and Strategy of Multinational Enterprises<\/p>\n

COURSE CODE:\u00a0<\/strong>\u00a0MGT470<\/p>\n

TEACHING SEMESTER: B<\/strong><\/p>\n

EXAM SEMESTER:<\/strong>\u00a0B<\/p>\n

TEACHERS: E. Siachou<\/strong><\/p>\n

 <\/p>\n

Content:<\/p>\n

The course examines the concept of the multinational enterprise and discusses the efforts made by modern economies to attract them. It also focuses on the role of foreign direct investment. Finally, it discusses the nature, role and implications for international competitiveness and economic sustainability of the firm, the state and international organisations.<\/p>\n

Subject matter:<\/p>\n

1. Introduction: Concepts, Definitions.<\/p>\n

2. Theories of Multinational Enterprises and Globalization.<\/p>\n

\u00a7 Market Control<\/p>\n

\u00a7 Transaction Costs<\/p>\n

\u00a7 Eclectic Theory<\/p>\n

\u00a7 The Penrose-Resources Theorem<\/p>\n

\u00a7 Control over work<\/p>\n

\u00a7 Multinationals and co-creation of Markets and Ecosystems<\/p>\n

3. Entry Strategy of International Businesses.<\/p>\n

\u00a7 Direct investments abroad<\/p>\n

\u00a7 Joint Ventures \u2013 Strategic Alliances<\/p>\n

\u00a7 Licensing and Franchising<\/p>\n

4. International Integration and Local Adaptation.<\/p>\n

5. Theories of International Competitiveness of States and Multinational Enterprises<\/p>\n

Review - Conclusions.<\/p>\n

Teaching aids:<\/strong>\u00a0<\/strong><\/p>\n

1. 'Developmental Industrial Policy in Modern Greece, 1993 \u2014 2012 BEGINNING AND END'; Christos Pitelis, 2013, Gutenberg,<\/p>\n

2. The Nature of the Multinational Enterprise, Pitelis \u2013 Sugden, Dardanos'.<\/p>\n

The course is examined in consultation with the instructor.<\/p>\n<\/div>\n<\/div>","protected":false},"parent":0,"template":"","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":""},"course-type":[67,92,86],"semester":[85],"class_list":{"0":"post-9173","1":"course","2":"type-course","3":"status-publish","5":"course-type-eleftheris-epilogis","6":"course-type-92","7":"course-type-86","8":"semester-85"},"acf":[],"_links":{"self":[{"href":"https:\/\/www.econ.uoa.gr\/en\/wp-json\/wp\/v2\/course\/9173","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.econ.uoa.gr\/en\/wp-json\/wp\/v2\/course"}],"about":[{"href":"https:\/\/www.econ.uoa.gr\/en\/wp-json\/wp\/v2\/types\/course"}],"wp:attachment":[{"href":"https:\/\/www.econ.uoa.gr\/en\/wp-json\/wp\/v2\/media?parent=9173"}],"wp:term":[{"taxonomy":"course-type","embeddable":true,"href":"https:\/\/www.econ.uoa.gr\/en\/wp-json\/wp\/v2\/course-type?post=9173"},{"taxonomy":"semester","embeddable":true,"href":"https:\/\/www.econ.uoa.gr\/en\/wp-json\/wp\/v2\/semester?post=9173"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}